Jordan Kessler

Senior Marketing Strategist
Austin, Texas

Jordan Kessler is a digital marketing strategist with deep expertise in regulated industries, including cannabis, hemp, and wellness. With a background in SEO, content strategy, and performance analytics, Jordan helps brands build compliant growth systems that turn organic visibility into measurable revenue. Jordan's work focuses on connecting search, email, and paid media into unified campaigns that drive real business outcomes.

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Credentials
B.S., Marketing
University of Texas at Austin
Areas of expertise
Cannabis SEO
Content Strategy
Lead Generation
Email Marketing
Paid Media Compliance
Marketing Analytics
Articles by 
Jordan Kessler
Marketing Strategy
October 26, 2026
Casino Paid Social: What Actually Runs on Facebook, Instagram and TikTok in 2026
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Advertising
October 26, 2026
CTV Advertising for Regulated Brands: What You Can Run on Connected TV When Meta and Google Say No
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Marketing Strategy
October 19, 2026
Peptide COAs and Third-Party Testing: How Peptide Brands Prove Purity and Win Buyer Trust
Discover how peptide brands can use Certificates of Analysis (COAs), HPLC purity results, and independent laboratory testing to demonstrate quality and build buyer trust. Learn what to verify in batch documentation, how to interpret testing limitations, and how Herb Agency helps translate technical evidence into credible, compliant marketing content.
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Advertising
October 16, 2026
Age Verification Laws for Adult, Vape and Alcohol Sellers: Federal and State Requirements
Compare federal and state age verification laws for adult websites, vape retailers, alcohol sellers, and cannabis dispensaries, including accepted methods, privacy rules, and penalties.
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Advertising
October 16, 2026
TCPA Compliance for SMS Marketing in Regulated Industries: Consent, Records and Real Penalties
Understand TCPA consent requirements, SMS opt-out rules, recordkeeping, and potential penalties for regulated industries, plus compliant alternatives when cannabis, CBD, and vape messaging is restricted.
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Advertising
October 16, 2026
Geofencing Ads for Dispensaries, Smoke Shops and Liquor Stores: What Works and What Gets Rejected
Learn which geofencing strategies work for dispensaries, smoke shops, and liquor stores, understand ad restrictions, and explore compliant alternatives for local customer acquisition.
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